That image was trademarked with the U. Patent and Trademark Office. Hobart sold KitchenAid to the Whirlpool Corporation in The new owner continues to assemble the stand mixer at the KitchenAid factory in Greenville, Ohio, which has been its home since Julia Child eventually fell in love with the KitchenAid. When she purchased her first stand mixer is not known, but she used the brand many times on her cooking shows.
Child never endorsed products, but she came close to doing so when she donated her kitchen to the Smithsonian in This machine will last you the rest of your life. No matter what the model number, Child was sold on KitchenAid. She recognized it as an indispensible part of her kitchen. David Kindy is a daily correspondent for Smithsonian. He is also a journalist, freelance writer and book reviewer who lives in Plymouth, Massachusetts. KitchenAid has been mixing it up for bakers everywhere for years.
There is one piece of kitchen equipment that is revered by bakers around the world , a small appliance that has a place in the Smithsonian Museum and is so beloved that it has inspired a generation of tattoos. And although it's a thoroughly modern gift for any new bride and groom, it's years old. We're talking, of course, about the stand mixer. The iconic KitchenAid stand mixer was invented by an Ohio engineer who was watching a baker mix bread dough with a heavy iron spoon and decided there had to be a better way.
The original enormous 80 quart commercial mixer was called the Hobart and served on U. Navy battleships during World War I.
Every single person that comes into my kitchen goes bananas for and comments on the color of my KitchenAid! I knew I was going to have this baby for a long while.
McConnell says that most consumers think of their KitchenAid as a year investment, and thus pick a color they can live with for at least that amount of time.
Every KitchenAid stand mixer released since the Model K works with the modern attachments, a fact often discussed in online forums or fan sites. This stands in stark contrast to more modern products like, say, the iPhone, which are designed to become obsolete or incompatible with accompanying products within a few years of their release.
Acquiring a KitchenAid stand mixer is like joining a club. It became apparent from the interviews I conducted over email and Facebook that a KitchenAid stand mixer bestows symbolic status on its owner, thanks to the lifestyle it represents.
That may be shifting as traditional wedding registries fall out of favor and millennial shoppers stop waiting for marriage to upgrade their kitchen tools. That feels preposterous. Thanks, Herbert!! In , Herbert Johnson, who worked for the Hobart Manufacturing Company, came up with the next advancement in mixer technology. One day, Johnson found himself observing a baker while he laboured over kneading bread dough. As many of us know, kneading dough can take a long time, and it certainly takes a lot of energy.
Still, it is easy to knead the dough , particularly on a flat surface at your waist level. With this in mind, Johnson wanted to create an electric mixer that worked effortlessly.
He developed a stand mixer that could be used hands-free and had exceptional mixing power. His stand mixer model also enabled a rotational feature that allowed the bowl to move in one direction while the beater rotated in the opposite direction.
This drastically increased the mixing speed and efficiency of the machine. Once again, this new feature spread throughout the market.
They were huge and had an quart mixing capacity. By , the Model H became a standard kitchen appliance on United States Navy vessels and larger commercial bakeries. These tools significantly helped reduce the physical workload while also completing mixing tasks at a much more rapid speed than what could be accomplished by hand.
While having the Navy for clientele was great at first, the Hobart Manufacturing Company wished for a broader client base. So the company began seeking ways to bring mixers into home kitchens.
After developing smaller prototypes, several top executives of the Hobart Manufacturing Company started to bring them home. This is to have them tested by their wives and families, then obtain feedback afterwards. The Hobart Manufacturing Company launched their first KitchenAid stand mixer designed for home use in Originally it was called a food preparer, and it was somewhat cumbersome and expensive, both to make and buy.
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